[vc_row][vc_column][vc_wp_text title=”Content Mapping to Your Commercial Goals”]Blog articles are top-of-funnel assets intended to attract web traffic, define your brand and address customer pain points. Prospects have questions, and blogs answer them.
A strong blog management and distribution strategy should serve as the entry point to your sales funnel, and that’s why we’ve designed our creation process around mapping every asset to your commercial goals.
There’s a dollar amount attached to each blog post, and that we aim to prove it.
Our content writers utilize SEMrush, BuzzSumo, Moz, Google Analytics, MarketMuse and other proprietary SEO tools to get the inspiration upon which to write down. We know the industry, the trends, the topics, the keywords, the audiences, the angles, the experts, and the perspectives before we put pen to paper.[/vc_wp_text][/vc_column][/vc_row]