[vc_row][vc_column][vc_wp_text]Mobile marketing could be a multi-channel, digital marketing strategy aiming at reaching audiences on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS and MMS, social media, and apps.
Mobile is disrupting the way people engage with brands. Everything that may be done on a PC is now also available on a mobile device. From opening an email to visiting your website to reading your content, it’s all accessible through a tiny low mobile screen. Consider:
80% of internet users own a smartphone.
Mobile platforms, like smartphones and tablets, host up to 60% of digital media time for users within the U.S.
Google anticipates search queries on mobile devices to surpass desktop searches by the top of 2015.
Effective mobile advertising means understanding your mobile audience, designing content with mobile platforms in mind, and making strategic use of SMS/MMS marketing and mobile apps.[/vc_wp_text][/vc_column][/vc_row]